How Meta Lead Ads works
- Enter your Verify Token (any secret string you choose) and your Facebook Page Access Token.
- In Facebook Developer Console → Your App → Webhooks, add the Callback URL below and paste the same Verify Token.
- Subscribe to the
leadgenfield on your Facebook Page. - New leads from Facebook & Instagram ads will automatically appear in the CRM Leads list.
No Meta leads received yet. Configure the webhook and run a Facebook/Instagram Lead Ad campaign.